Marketing for lawyers
The last January I changed my job for some brands on marketing and social media, to be part of the Bufete Frau‘s team. For the moment, I’m the marketing manager of this firm while I am working as marketing teacher at EDIB and ESERP.
Bufete Frau is not a conventional law firm. As a company offering legal services, we advise, defend and represent our clients in both judicial and extra-judicial matters. But more importantly, we offer our clients technical infrastructure combined with a human approach, which is at the forefront of legal proceedings. The lawyers firm has offices in Pollença, Sóller, Portals Nous, Andratx, Ibiza and London.
The last 17th of march J.Carlos Frau was at a Desayuno ESERP and he explained some of the mains ideas about how is working the marketing campaigns.
- The Marketing is focused on Content Marketing
- Immediately answer to the customers
- The company is open 365 days/ 24 hours/ 7 days
- Campaigns on Red Display of Google Adwords
- Marketing online on different websites
- Advertisement on magazines
- Events and co-branding